Biography
Simon Silvester is EVP Head of Planning, Young and Rubicam and Executive Planning Director, Wunderman Europe Middle East and Africa.
He has spoken recently at marketing conferences in Paris, Tokyo, Cologne, Munich, Frankfurt, Warsaw, Geneva, Nairobi, Johannesburg, Cape Town, Helsinki, Prague, Delhi, Mexico City, Moscow, Milan, Barcelona, Riga, Dublin, London, New York, Cannes, Seattle and Budapest.
He was the winner of WPP’s top Atticus Grand Prix in 2002 for ‘You’re Getting Old’, his study on ageing societies in Europe. He also won the 2006 Atticus Grand Prix for ‘My Brain Hurts: how the digital revolution is leaving the consumer behind’ and the 2007 Atticus Grand Prix for ‘How To Think Digital’.
During 2005-9, his views were featured in the Financial Times, the Wall Street Journal, The Economist, Time and The International Herald Tribune, as well as on CNBC and CNN.
He has recently spoken an the effects of the recession in eight countries, discussing the findings of his recent book, ‘AAAGH!: A Deep Recession Changes Everything.’
Prior to joining Young and Rubicam, Simon was Head of Planning at McCann Erickson Germany, and before that, he was a Global Planning Director at Ammirati Puris Lintas, where he worked on their $1billion Unilever account solving marketing problems in LatAm, Africa, North and South Asia as well as in Europe and the United States.
Simon began his career as a planner at Boase Massimi Pollitt in London.